business management services offering transformation for coaches, counselors and consultants

Simple. Sustainable. Solutions.

Business management and transformation for
heart-centered coaches who are ready to grow their businesses,
but don’t know how

  • An alongsider to provide support
  • Strategy and facts for sound decision making
  • Ongoing assistance so that you can serve your clients

Mapping out simple and sustainable solutions for heart-centered coaches, consultants, and counselors.

You started your coaching business because you had a heart to help people, right?

But business management and ownership is a lot more than just helping people
— it’s hard for you to find the time and energy for your calling sometimes —
and it’s hard.

Do you find that:

  • the marketing, management, and all of the details of running a business saps your joy?
  • you’re living in frustration, unsure of the next best step?
  • you don’t have enough time to help all the people who need you?
  • you miss having time to hang out with your friends and family?
  • your hobbies and bucket list are all but abandoned?
  • you teach self-care, but fail to practice it?
  • your finances don’t reflect how hard you’re working?

Mapping out simple and sustainable solutions
for heart-centered coaches, consultants, and counselors.

Content Repurposing for Business Growth

These VIP Days are my heart project! I will review your existing content (where your genius is!) and help plot new content marketing paths as well as charting new business directions for you!  

90 in 90
Strategy Session

On a 90-minute Zoom call, we go through where you are now, where you’d like to be, and then I’ll present you with a 90-day roadmap to get you from A to B. You can implement it yourself or bring in someone to do for you!

Business Management
For Your Needs

We provide online business management for the heartbeat of your business including launch support, social media, statistics and analysis and more. Spend time working with and for your clients!

Shelby B Ketchen, Online Business Manager
You’ll frequently find me on Zoom Beach talking with clients!

You’ve chosen to work as a helper. Coaches, counselors, and consultants seldom get into business for money. It’s because they have a heart to help a specific group of people. And, more than likely, you’ve chosen to do business online both to impact more people and to have more freedom in your life and your finances.

It’s hard to help when you’re feeling stressed, anxious, frazzled, frustrated, a touch resentful (perhaps?) and maybe even just sad that you can’t make it all come together. My friend, you’re not supposed to do it all alone.

Just as your clients need your help, you need help as well!

I’m Shelby. My calling is to be your Business BFF. My (very lean) team and I can help transform your business! I’m a triple-certified coach with over 25 years experience in running my own businesses. I’ve worked in corporate environments in management, accounting, and the executive assistant to the C-suite of a multinational company.

My gifting is to listen to your dreams vs where you are now and create actionable steps to help move you from A to B.

Isn’t It Time To
Reclaim Your Joy In Your Business?

Simple Sustainable Solutions helps the helpers move from frazzled and frustrated to free and fulfilled. Coming Late July!


→ In your finances
→ In your schedule
→ In your choices

Impact on More Clients


→ On your clients
→ On your future
→ On causes that matter

woman, sit, boardwalk-5779323.jpg


→ Of purpose & calling
→ Of hopes and dreams
→ Of leaving the world better

Clients’ Comments

Shelby Ketchen is an amazing team member. I can’t believe how quickly and efficiently she works ! Shelby gives great feedback and ideas. She is very reasonably priced as well. I highly recommend working with Shelby . You won’t be disappointed!
Stephanie Ellis Ecke, LPC, LCDC

On her website, Shelby B. Ketchen states “being your business BFF is my calling”…and she excels at being an excellent business resource and an insightful and inspiring friend. She changed my business and my life.  I believe she can change yours.
Sandra Garton Breech, M.Ed., LPC, RPT

Shelby recently did a deep dive Gold Nugget Mining of my blog, social media accounts, newsletters, and shop. It was such a great experience! Not only did she catch themes and threads of ideas I had been considering she also saw new ideas that I had never thought of before.
Marta Goertzen, Consultant/Creator

Work With Me

Do you remember when your business was new and you were full of enthusiasm? Remember friends and fun and financial security? Do you long for the days when you watched the ripple effects of the impacts you had on your clients?

Stop drowning in your business! I can help you holistically amplify your message, manage and grow your business, and take back your life!

Remember friends? And fun? And financial freedom?

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